Social Networking – Just Do It and do it Well!

The last time I checked the statistics - 350 million plus users are on Facebook.  By the time your read this that number will be even larger and growing!  If you’re not using Facebook and other social media sites like Twitter and Youtube to promote your business you’re missing a huge marketing opportunity and likely losing business to your competitors who are using social media!

Talk About It

Two meetings stand out for me this past week.   What they both had in common was that the individuals I met with were seeking advice for their business start-ups.   What they didn’t have in common was what each person took away from our meetings.

Networking vs Soliciting

I believe in the power of networking to grow a business and to open doors to new opportunities and relationships.   But there is a fine line between “networking” and “soliciting” and if you cross that line you run the risk of damaging relationships to the point of damaging future business.

Why Getting Out There and Networking Matters!

As a business owner you are dealing with all sorts of daily demands making it easy to get so bogged down in the day to day operations and challenges of your business that you fail to get away from your business to network!

Don't Forget Your Business Cards

Even with all of the options available to promote your business these days, your business card remains your most effective marketing tool.

Perfecting Your Elevator Pitch

Every small business should develop an elevator pitch as part of their marketing and networking strategy.

The idea of an elevator pitch is to get someone excited about your business in the time it takes to ride an elevator from one floor to another - about 30 seconds!

An elevator pitch is a quick and concise way to communicate who you are, what you do and why you do it better…

Social Networking – Just Do It!

If you still think that social networking is for kids – think again! According to Facebook’s site – the fastest growing demographic of their 300 million users are 35 years old and older. If you aren’t using Facebook and other sites like Twitter and LinkedIn to promote your business you’re missing an opportunity and likely falling behind your competitors who are!

Getting Carded - Making the Most of Busines Cards

Tis’ the season: for getting carded!

If you’re like me, you’re out and about much more these days running holiday errands, catching coffee with friends, wrapping up work and school projects, lending a helping hand, and attending various social functions and party’s. It’s the most wonderful time of the year (sing along)!

Marketing the Old Fashioned Way

We’re all aware that using the web and social media to market our businesses is critical in this age of technology. But don’t discount the impact of a more traditional approach to your marketing efforts …

Social Networking Etiquette

You may be among the growing number of businesses discovering the advantage of using social networking sites to promote their businesses, including Facebook, and Twitter.

Facebook - Not Just for Teenagers!

Social networking sites such as Facebook and Twitter are not just for teenagers any more. An increasingly number of small business owners are finding these sites to be great for business!